Reptile Theory or Strategy

Need Personal or Business Insurance?

Request A Quote

What does Reptile Theory or Strategy mean? Read on to discover the definition & meaning of the term Reptile Theory or Strategy - to help you better understand the language used in insurance policies.

Reptile Theory or Strategy

Reptile Theory or Strategy

A strategy, typically used by plaintiff bar, to influence a jury outcome by focusing the jury's reaction to instinctively favor safety and survival of their families and community (versus plaintiff's actual injuries) by demonstrating the defendant's conduct endangers their families and community as a whole. The theory was popularized and coined in Reptile: The 2009 Manual of Plaintiff's Revolution, by David Ball and Don Keenan (New York: Balloon Press, 2009).

More Insurance Terms And Definitions

The Merriam-Webster Dictionary defines insurance as:

a: The business of insuring persons or property.

b: Coverage by contract whereby one party undertakes to indemnify or guarantee another against loss by a specified contingency or peril.

c: The sum for which something is insured.

We hope the you have a better understanding of the meaning of Reptile Theory or Strategy. If you are looking for the meanings of other important insurance terms and their definitions, just click on the letter below to find the words & concepts you are looking for:

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z

Want A Business or Personal Insurance Quote?

Request A Quote

Contact EK Insurance to discuss how much the insurance you want costs.