What Does Prospecting Mean?

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What does Prospecting mean? Read on to discover the definition & meaning of the term Prospecting - to help you better understand the language used in insurance policies.

Prospecting

Prospecting

Prospecting is a marketing effort aimed at acquiring customers or clients (prospects) for one's product or service. There are many ways to prospect and various means of evaluating its success or failure.

We hope the you have a better understanding of the meaning of Prospecting.

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